The most expensive villa in the world, located in Turin, will be Cristiano’s new home. It was also the home of Zidane and Cannavaro during their time with Juve. Famous band, U2, refused to stay there because of its overpriced rent. -
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Cristiano’s villa in Turin is 1000 square meters with 200 rooms spread over 3 floors, with 8 bedrooms, indoor pool and two secret roads to the villa to ensure calm ambiance. It’s far from the city’s traffic. the rent is €40K per day, most expensive in the world.
The mansion, located in the foothills of Turin, may only be a temporary home for the Portuguese icon as it was recently offered for an unbelievable $50,000 a day to rent according to The Sun newspaper. Even on Ronaldo’s staggering $500,000 a week, that wouldn’t make much sense as a long-term rental. It would be far most cost-effective to buy a home.
Many have posed the question as to why Juventus would spend so much money for a player, albeit a brilliant one, who is soon to be 34, and in the twilight years of his playing career. The reasoning, it appears, may be as much for what Ronaldo can bring to Juventus’ off the field as on.
Juve is owned by Fiat motor owners, the Agnelli family, through Exor, the investment holding company, which links club and car. Fiat workers planned a strike, brandishing anti-Ronaldo posters over the massive investment in the player, which could, they argued, be reinvested in the company. In the past Fiat and luxury sports car, Ferrari were business partners and Ronaldo is according to the BBC, set to be a global representative of Ferrari.
Obviously Ronaldo’s Juventus shirt sales will go through the roof but that is just the start of a cavalcade of money spinning tie ins.
“The marketing leverage that Juventus will be able to create will be significant,” Rob Wilson, of Sheffield Hallam University told the BBC. “Added to that the likelihood that he will strengthen the team, it seems plausible that they will be more successful domestically and qualify routinely for the Champions League. That means more sponsors, more TV money and more prize money.”
But first Ronaldo has to move into his new home.
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